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Top advice for college dorm room businesses [Video]

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Side Hustle

For anyone who aspires to start a business in their dorm room and grow it into a multimillion-dollar company — or simply use it to help cover tuition costs — Seth Berkowitz has some advice.

Berkowitz, the 43-year-old co-founder and CEO of Insomnia Cookies, got his start baking cookies in his college house at the University of Pennsylvania and delivering them around campus as late as 4 a.m. Today, he oversees more than 260 Insomnia Cookies locations that brought in more than $200 million last year, according to documents reviewed by CNBC Make It.

His advice is twofold. “One, get a mentor … Find somebody who’s done this before you, or done something similar,” says Berkowitz. “Two, do it. [College] is such a great time to try something.”

Here’s why he recommends both, and his advice on picking your dorm room business idea.

‘Get a mentor’

Berkowitz wishes he’d known this particular piece of advice sooner, he says, because “it’s pretty lonely at times” to run your own business — and …

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