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BRAND YOURSELF: Be known | Personal Branding | Professional Branding | Project Branding [Video]

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Resumes and Job Seeking

BRAND YOURSELF: Be known | Personal Branding | Professional Branding | Project Branding

Did you know being known for something cool can open doors to awesome opportunities? Yep, it’s true! We definitely don’t want anyone to be a secret superhero.

This week on The Video and Livestreaming Show, we’re talking about how you can make super cool branding choices. It’s like creating special things and using them in everything you do, so everyone knows who you are and what’s important to you and your friends.

We’ll chat about making your videos and livestreams look amazing with cool designs, but guess what? It’s just as important to always be your awesome self!

Let’s dive into it and make this week super inspiring and fun! 🌟💻🚀

#PersonalBranding #Branding #Video

Tips:
Consistent Visuals:

Use a consistent color palette, logo, and overlays for a professional and recognizable look.
Channel Art:

Create eye-catching banners, thumbnails, and offline screens to make your channel visually appealing.
Unique Selling Proposition (USP):

Identify what sets you apart. What makes your content unique and why should viewers choose you?
Engaging Intro:

Have a captivating intro that reflects your brand and sets the tone for your content.
Interactive Elements:

Include branded interactive elements like overlays, alerts, and chat commands to engage your audience.
Social Media Presence:

Extend your branding to social media for a cohesive online presence.
Personal Branding:

Let your personality shine through. Be authentic and build a brand that reflects who you are.
Audience Involvement:

Involve your audience in decisions like channel updates or content choices to make them feel part of your brand.

FAQ:
What Makes You Unique?
Identify what sets your content apart from others in your niche.

How Would You Describe Your Channel in Three Words?
Define key characteristics that represent your brand.

Who Is Your Target Audience?
Understand the demographics and interests of your ideal viewers.

What Values Do You Want Your Brand to Reflect?
Determine the core values that guide your content and interactions.

How Can You Create a Memorable Viewer Experience?
Think about ways to make your stream memorable and enjoyable for viewers.

What Visual Elements Represent Your Brand?
Consider colors, logos, and symbols that visually represent your brand.

How Can You Incorporate Branding Into Your Content?
Explore ways to seamlessly integrate branding elements into your live streams.

What Feedback Have You Received About Your Branding?
Pay attention to audience feedback and make adjustments based on their responses.

Remember, branding is an ongoing process, and it’s okay to evolve and refine it as your channel grows.

Build A Presentation Muscle Podcast: https://johnlacey.com/build-a-presentation-muscle/

Just Kitten Around Podcast: https://cuteavalanche.com/just-kitten-around-podcast/

John on YouTube: https://www.youtube.com/@LearnLivestreaming

John on LinkedIn: https://johnlacey.com/linkedin

Learn OBS Studio newsletter: https://johnlacey.com/obsnews/

Sam on YouTube: https://www.youtube.com/@SamProof

Join Sam Proof’s Discord channel: https://samproof.tv/discord

Primal Branding, developed by Patrick Hanlon, is a branding strategy. Here’s how Primal Branding could be applied to a live streamer:

1. Creation Story:
Share your journey into live streaming. What inspired you? What challenges have you overcome? Creating a relatable and inspiring story helps build a connection.
2. Creation Myth:
Establish a unique angle or theme for your streams. It could be a signature game, a particular style, or a defining feature that sets you apart and becomes part of your myth.
3. Icons:
Develop recognizable visual elements such as a logo, overlays, and graphics. Create visual consistency and help your audience identify your brand.
4. Rituals:
Establish regular rituals during your streams. It could be a special greeting, a unique segment, or recurring activities that your audience looks forward to.
5. Sacred Words:
Identify and emphasize key terms or phrases associated with your brand. These could be catchphrases, expressions, or words that resonate with your community.
6. Pagans and Evangelists:
Identify your audience segments. Pagans are potential viewers, and evangelists are your loyal fans. Engage with both segments, fostering a sense of community and encouraging evangelists to advocate for your channel.
7. Rituals, Icons, and Words:
Do things that are different and cool. It’s like having your own style that makes you the best at what you do!
8. Leader:
Be a leader by being nice to everyone. Share fun things and teach everyone cool stuff. Everyone will look up to you!
9. Contrast:
Share what makes you different from others. Talk about your special way of doing things. Everyone will remember you for being special.
10. Creation Code:
Establish a code of conduct for your community. Promote positive interactions, inclusivity, and respect. Create an environment that reflects your brand values.

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