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How To Get Attention To Your Business And Reach New Customers [Video]

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How To Get Attention To Your Business And Reach New Customers

Today’s video is a Q&A section from my 11-hour livestream where I answer a bunch of business questions. I share my two cents on how to attract new customers to your business, what are company traits that brand builders should constantly think about, how to get your team to “buy in” to your vision, and much more. Hope you enjoy it!

Questions I answer during the episode:
0:00 Intro
0:36 The impact of building a personal brand for a founder
5:08 Should I sell on Amazon first or start on my own Shopify store?
9:44 How can I get more attention to my aquarium showroom business?
14:17 How can I leverage one of my brands to build the other but, also separate them as brands?
23:00 My name is hard to remember, should I rebrand to a name that’s easier to remember?
30:07 After 300 videos on YouTube, I’m not getting enough traffic, what should I do?
37:26 How do I reach the small niche of people who plan Galas for schools and non-profits?
43:35 What are 3 company traits that brand builders should constantly think about?
50:06 How do you get your team to “buy in” to your vision and separate the vision from the manager?

Check out my new book – Day Trading Attention: https://garyvee.com/attention

Thanks for watching!

Join My Discord!: http://www.garyvee.com/discord
Check out another series on my channel:
Gary Vaynerchuk Keynote Speeches: http://www.garyvee.com/keynotespeeches
Gary Vaynerchuk’s thoughts on NFTs, Web3, cryptocurrencies and more: http://www.garyvee.com/web3nfts
Life, Business, and Career Advice l Gary Vaynerchuk Original Films: http://www.garyvee.com/gvoriginals
How to Make Money at Garage Sales l TrashTalk: http://www.garyvee.com/trashtalks
Inside the Life of a $300M+ Company’s CEO l DailyVee: http://www.garyvee.com/dailyvees

Gary Vaynerchuk is a serial entrepreneur and serves as the Chairman of VaynerX, the CEO of VaynerMedia, and the Creator & CEO of VeeFriends. Gary is considered one of the leading global minds on what’s next in culture, business, and the internet.

Known as “GaryVee,” he is described as one of the most forward thinkers in business. He acutely recognizes trends and patterns early to help others understand how shifts in consumer attention impact the realities of the business world today. Gary’s approach sits at the intersection of business and pop culture. He keenly understands how to bring brand relevance to the forefront. He is a prolific angel investor with early investments in companies like Facebook, Twitter, Tumblr, Venmo, Snapchat, Coinbase, and Uber.

This year, Gary will unveil two new books. In his seventh book, “Day Trading Attention” (set to be published on May 21, 2024), he provides fresh insights into navigating the modern social media landscape. Gary’s expertise guides readers on harnessing underpriced attention channels in the digital age. He emphasizes mastering storytelling in these arenas and highlights the “TikTokification of Social Media,” where content relevance surpasses follower counts. Businesses can leverage this shift to enhance their brand and boost sales. “Day Trading Attention” equips readers with essential skills to succeed in today’s dynamic digital world. Gary also announced his first children’s picture book, based on his VeeFriends characters, titled “Meet Me in the Middle” (set to be published on July 16, 2024). The picture book, which will prominently feature two VeeFriends characters, Eager Eagle and Patient Pig, delves into the emotional elements essential for nurturing children’s empathy – a crucial skill for their future success.

Gary is an entrepreneur at heart – he builds businesses. Today, he helps Fortune 1000 brands leverage consumer attention through his full-service advertising agency, VaynerMedia, which has offices in New York, Los Angeles, Toronto, Mexico City, London, Amsterdam, Sydney, Singapore, Tokyo, Bangkok, and Kuala Lumpur. VaynerMedia is part of the VaynerX holding company, which also includes Eva Nosidam Productions, Gallery Media Group, The Sasha Group, VaynerSpeakers, VaynerCommerce, and Tingley Lane Trading. Gary is the Co-Founder of VaynerSports, VCR Group, VaynerWatt, ArtOfficial, Resy, and Empathy Wines. He guided Resy and Empathy to successful exits — which he later sold to American Express and Constellation Brands, respectively. He also owns a Major League Pickleball team called the 5s.

Gary is also the founder and creator of VeeCon – a contemporary super conference that converges business and pop culture with innovation and technology. In addition to running multiple businesses, Gary documents his daily life as a CEO through his social media channels, which have more than 44 million followers and garner over 300 million monthly impressions/views across all platforms.

Gary serves on the board of MikMak, Bojangles Restaurants, Global Citizen Forum, and Pencils of Promise. He is also a longtime Well Member of charity: water.

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