Artist’s side hustle makes six figures a year: How she does it [Video]

This story is part of CNBC Make It’s Six-Figure Side Hustle series, where people with lucrative side hustles break down the routines and habits they’ve used to make money on top of their full-time jobs. Got a story to tell? Let us know! Email us at [email protected].

When Domonique Brown was little, she and her dad could only buy greeting cards featuring Black people at a single Hallmark store in Upland, California.

Now, the 30-year-old designs Black-centric greeting cards that line the shelves of Targets around the country. It’s a “strange feeling,” Brown says: When she started her art side hustle DomoINK in April 2020, she just wanted a way to share the art she made at her kitchen table — sometimes on her iPad or laptop, sometimes hand-drawn with markers and acrylic paint — in Jurupa Valley, California.

Months later, her business brought in enough sales on Etsy to cover …